Curriculum
Academic Writing (Adaptation Course)
Aim of the course:
The objective of this course is to introduce the student to the world of corporate finance. This course will introduce students to frameworks and tools to measure value; both for corporate and personal assets. It will also help students in decision-making, again at both the corporate and personal levels.
Goals to achieve:
- To teach and review the fundamental methods and skills of finance vital for understanding valuation of any asset, personal or corporate
- To prepare students to make sound personal and professional decisions
- To prepare students to take more advanced courses in finance
- To provide students with a base level of sophistication to enable them to better understand the role of finance in debates over corporate and public policy.During the course students should revise their own academic competencies and get familiar with European and USA research traditions. Seminars will be devoted to analyzing articles from top ten leading Management Journals (e.g. Academy of Management Review, Academy of Management Journal, Journal of Applied Psychology, Organization Science, Strategic Management Journal), discussing research problems and methodology issues and data collection and analysis methods.
While the course mainly focuses on the research methodology, all the research phases will be considered: finding the idea, choosing the research paradigm, searching sources, designing research, data collection and analysis (quantitative and qualitative data), presenting the results, research standards and the best research practices. Special emphasis will be placed on research ethics, differences in intercultural perspectives in Management, cross-cultural research arrangement and research time management.
Aim of the course:
The course is primarily aimed at helping students master their academic competencies, which will allow them to plan, design, and conduct international research projects.
The course focuses on the following competencies: critical thinking, academic reading and writing, time management, data analysis, communication and presentation in science.
The course contains three main topics – Research Concepts, Research Design, and Data Analysis.
We will discuss the differences in methodological paradigms, primary trends in Management Research, and the role of Big Data and Data Mining in contemporary science.Aim of the course:
- The students develop and foster their abilities to analyze business environment and recognize entrepreneurial opportunities.
- The students learn about the major strategies of global business development.
- The students will learn the specific methods and techniques to create and implement an efficient strategy.
Goals to achieve:
Reflection on global business developmentKnowledge about global strategies and global management
Recognizing entrepreneurial opportunities to implement efficient global business strategies
Course outcomes:
The main objective of the course is to provide students with contemporary marketing knowledge that allows them to make reasonable and appropriate marketing-related decisions in global business environment. Upon completion, students should be able to apply marketing tools and concepts to develop and deliver successful marketing strategies in international context.
Student Outcomes and Competencies
At the completion of the course requirements, the student will be able to:
- Define the basic vocabulary appropriate to the field of international marketing;
- Develop and deliver marketing strategies in global business environment;
- Apply appropriate marketing research methods for analyzing global markets;
- Develop integrated marketing communication campaign for global markets;
- Develop international marketing plan;
- Set appropriate price on products selling on global markets.
The objective of this course is to provide students with a detailed examination of key theoretical and practical issues in finance as well as understanding of the motives that financial managers take into account when they are making financial decisions in Russia, Austria and Italy. Major topical areas include the measurement of risk and return, cost of capital, equity and corporate valuation, accounting for financial management, analysis of financial statements, financial control of corporations, and sources of finance. The objectives of the course are to develop the financial and analytical skills, logical thought processes and information literacy necessary to make and implement strategic corporate financial decisions in a global environment. Students will make acquaintance with Russian, Austrian and Italian financial markets, banking systems, principles and structure of financial activities regulation. They also would learn the mode of corporate governance in Russian, Austrian and Italian companies and its impact at financial architecture and financial decisions.
Students would apply their knowledge and practical skills to real cases of Russian, Austrian and Italian companies that act both at their domestic market and in an international environment.
The course will not only provide students rules of thumb for doing business in Russia, but also will try to get them into Russian business reality, providing the tours in large foreign companies (to understand how to do business with Russians) and local organizations (to understand how to do business in Russia).
Aim of the course:
- The students develop and foster their abilities to understand the implications and non-evident issues of business practices in modern Russia.
- The students learn about the peculiarities of business relations in Russia.
- The students will learn the models and practical hints to establish and run efficient business in Russia.
Goals to achieve:
Cultural Reflection on Russian business context.
Knowledge about business models and relations in Russia.
Specific attitudes towards cooperation, competition, and conflict within Russian business context.
Recognizing cultural differences in establishing and running business and detecting their underlying meaning.
Aim of the course:
Students receive an insight into the economic and institutional (regulative, normative and cultural) context of Austrian firms and labour from a country comparative perspective. Besides changes at sector and national level, transnational and European supranational developments in the institutional environment will be taken into account.
Goals to achieve:
• to develop an understanding of the interrelationship of context, performance and strategic action in the field of industrial relations in Austria
• to gain knowledge about Austria’s business and labour market structures
• to be able to adopt distinct theoretical accounts to analyse industrial relations
• to understand different logics for collective action of business and labour
Main topics
• A general overview of the Italian economy: data analysis and basic concepts
• The Italian labour market: main features and main reforms
• International trade and firms’ characteristics.
Structure:
The course is structured in lectures and presentation:
• lectures concern the presentation of issues related to the Italian economy.
• Presentation by students of selected papers are an integral part of the course.
In this course we contrast such universalistic paradigm by adopting a contextual approach that focuses on the role of culture and institutions in determining the nature of the specific practices adoptable by firms embedded in international, complex, and ever-changing environments. Particular attention will be given to the critical issues in: the management of people in multinational companies, the transferability of human resource practices across the borders, the management of expatriates and the management of diversities between people and cultures.
Aim of the discipline:
The ultimate objective of the course is to transfer the main logics and methodologies of the principal human resource and diversity management tools in an international and multi-cultural context. The objective will be pursued through theory-grounded study, as well as through practical and micro-founded analysis of organizational practices. Critical issues and problems related are identified and examined in order to enhance a pragmatic approach.
Goals of the discipline:
By the end of the course, students will have gained an inside into:
- The universalistic and the contextual paradigms in the management of people in international contexts
- The impacts of cultural diversities and socio-economic institutions on designing effective human resource policies and practices in different countries
- The key challenges in human resource and employee relations facing MNCs and their employees
- The challenge of designing strategic management systems able to balance the global and local imperatives
Hence, the course will address the question of how specific implementations of institutional settings vary from country to country, favoring specific organizational structures and strategies. The main focus evolves around societal and field level settings and their impact on organizational behavior and structure. This will be achieved by introducing institutional theories, such as “Business Systems Theory” and the “Varieties of Capitalism”.
Aim of the course:
The course aims to prepare the students for management decisions in the face of global challenges. In order to achieve that, the students will broaden their perspective and become aware of the relations and impacts of institutional differences between countries and continents. These insights will enrich the students` understanding of how various influences determine organizational realities, in which they operate in. It provides students with an intellectual toolkit to better grasp important conditions for organizational success, struggle or failure.
Goals to achieve:
To sensitize students to national or supra-national settings influencing organizational structure.
To introduce students into fine grained differences between national settings and their implications.
To better understand advantages and disadvantages concerning ownership dispersion.
To better grasp potential and hindering factors for radical and incremental innovation.
To develop a notion of gender inequalities in the context of institutional settings.
Additionally, the course must build up cohesion of international economic law with the following fields:
•Regional Economic Integration, such as the Eurasian Economic Union, the European Union, ASEAN and other regional trade organizations;
•International law and development;
•International commercial arbitration;
•International intellectual property law;
•International business regulation.
The course bases on analysis of legal documents and cases.
Aim of the course:
The course aims to prepare the students for management decisions in the context of globalizing legal rules and settings. The course must reveal the legal dimension of both bilateral intergovernmental cooperation and economic cross-border integration.
Goals to achieve:
To introduce students into the system of contemporary International Law and give differences between national and upper-national legal tools of regulations;
To give students guidance to key fields of up-to-date International Economic Law
To develop a notion of economic integration from the prospective of law
Aim of the course:
The course aims to equip students with the necessary knowledge and skills to negotiate successfully and effectively in their home countries and abroad. In this course students examine negotiation theory, learn negotiation skills and gain experience by practice. They subject that practice to criticism and reflection. This helps students to better understand and further improve their personal negotiation styles.
Goals to achieve:
• develop an understanding of negotiation as a communicative process;
• become familiar with different forms of negotiations;
• understand how to guide the discussion and generate options for settlement;
• gain knowledge of barriers to negotiation success;
• experience the process of negotiation in a variety of settings.
The goal of the course is to give students an understanding of integral role accounting systems in managerial decision making.
Aim of the course:
That’s why this course is dedicated not only to explaining advertising and other areas of brand communication – such as public relations, direct marketing, and sales promotion – but also to investigating what makes marketing communication effective.
The course combines the basic principles and best practices in an industry where old media are fading or shape-shifting and new media are emerging or merging with old media as well as developing entirely new functions. The course implies students to assume control not only of their media choices, but of their huge role as consumers of products, ideas, and media.
The course consists of lectures, team and individual assignments, case discussions and a course project. The course is relevant to students pursuing a business or academic career in fields of marketing and management.
Goals to achieve:
- Explain the steps in traditional and contemporary advertising models.
- Explain budgeting methods for advertising.
- Identify marketing metrics used to measure integrated marketing communications (IMC) success.
- Describe the steps in designing and executing an advertising campaign.
- Identify the various types of media.
- Identify agencies that regulate advertising.
- Apply advertising toolkit for designing and implementing ad strategy