The Methodology of Research in Management
- The course is primarily aimed at helping students master their academic competencies, which will allow them to plan, design, and conduct international research projects. The course focuses on the following competencies: critical thinking, academic reading and writing, time management, data analysis, communication and presentation in science. The course contains three main topics – Research Concepts, Research Design, and Data Analysis. We will discuss the differences in methodological paradigms, primary trends in Management Research, and the role of Big Data and Data Mining in contemporary science.
- Can make a citation note for a given article
- Can use Zotero for literature review purposes.
- Can run correlation analysis (In Excel ot R)
- Topic 1. Understanding Research.Definition and purpose of research. Qualities of a good researcher. Types of research. The research process. Characteristics of a good research project. Practical issues: negotiating access, research ethics, managing research, time management in science. Research paradigms. Paradigms and methodology. Types of research and methodology. Positivistic methodologies. Mixing methodologies.
- Topic 2. Designing Research.Role of searching for literature. General search, finding right keywords for electronic sources and bibliometrics (data mining techniques). Recording references and writing literature reviews (citation manager Zotero). Overview of research designs, identifying a research problem, purpose, theoretical framework. Transferring research questions to hypothesis. Determining the expected outcome and writing research proposals.
- Topic 3. Analyzing Data and Presenting Results.Quantitative data analysis. Exploratory data analysis: frequencies, dispersion, change. Confirmatory data analysis: estimating from samples, measuring association, differences, forecasting. Advanced techniques: factor analysis, structural equation modelling. R as an open source platform for data analytics. Qualitative data analysis: coding, summarising, categorising and identifying patterns. Cognitive mapping, data displays, grounded theory, quasi-judicial method. Analysis evaluation procedures. Research report planning. Content of a research report. Data presentation. Eleventh-hour strategy. Writing papers and articles.
- Sreejesh S., Mohapatra S., Anusree M.R. Business research methods: an applied orientation. Cham ; New York: Springer, 2014. 281 с.
- Fraser C. Business statistics for competitive advantage with Excel 2016: basics, model building, simulation and cases. New York, NY: Springer Science+Business Media, 2016. 475 с.