Innovation and new product management

2024/2025

Учебный год

ENG

Обучение ведется на английском языке

3

Кредиты

Кто читает:

Кафедра венчурного менеджмента (Нижний Новгород) (Факультет менеджмента (Нижний Новгород))

Статус:

Курс обязательный

Когда читается:

1-й курс, 3 модуль

Преподаватель

Бутрюмова Надежда Николаевна

Course Syllabus

Abstract

During the course Innovation and new product management students study types of innovations, models of innovation process, specific of innovation activity. Students get acquainted with the national innovation system, innovation support infrastructure organizations. The course focuses on the development of new products. Lean startup, design thinking, customer development, stage gate approach, etc. will allow students to build and organize the processes of designing, testing, launching and developing new products both in their startup and in a large company. We use a project-based form of education in that discipline, students work out their skills on the example of a real new products and projects