Кто читает:: Департамент экономики и анализа данных (Факультет экономики НИУ ВШЭ (Нижний Новгород))

Статус:: Курс обязательный

Когда читается:: 1-й курс, 1, 2 модуль

Преподаватели

Карпова Наталия Станиславовна

Креховец Екатерина Владимировна

Full Syllabus Ask Question

Abstract

The goal of the course "World Economy and International Business in Transformation" to enhance knowledge and skills in the field of world economy and international business. The course highlights and provides understanding of the key trends of the world economy, main issues of its scales and dynamics, international production and trade, as well as modern technological development and its impact on international markets and competition. The course explores the most important business players, forms and formats of corporate development, ways of growth and progress based on theoretical concepts and approaches, as well as major practical instruments of international management, marketing and leadership competencies. Special focus is done on management of international companies in view of technological changes, innovation activities, rise and rapid spread of Machine Learning Systems, normally called Artificial Intelligence (AI) and the transition to digital economy. It focuses on new requirements for corporate social responsibility, ESG’ considerations, cross-cultural concerns for sustainable business development. It presents a broad view of dynamic and deep changes in global business environment, digitalization of economy and society, transformation of globalization. The course combines lectures and seminars, research, role-playing business games, round table discussions with business experts, as well as self-study of recommended educational materials – books, articles, business cases, video-lectures of management practitioners and theoreticians.

Learning Objectives

To make overview of business environment, as well as main actors, stakeholders and motives of company international activities.
To introduce basic theoretical approaches and principles, the founders and key followers of management theory
To understand core principles, ideas and instruments of international management
To give understanding of basic management functions
Motivate for excellent results of research projects and its presentations in-class

Expected Learning Outcomes

To give you an opportunity to refine oral and written communication skills, as well as ability to put competent questions, work effectively in teams, i.e. improve the skills essential to a business career.

Course Contents

International business and the evolution of the global business environment
Main Actors of International Business
Challenges of International business environment
Forms of growth and progress of international companies
The World of International Company. Motivation and goals. Essence of Management.
Management functions
Organizational Design
Management Thinking in XX century
Management Thinking in XXI century
Marketing as an integrating function of management of international companies
Digital marketing in the practice of international companies.
Innovative activities of international companies. Competition and competitiveness of international companies
Peculiarities of doing business in different countries and regions
International business in the context of global imbalances and the transformation of globali-zation. The future of international business

Assessment Elements

Semanar Attendance
Lecture Attendance
Presentation
Final exam

Interim Assessment

2025/2026 2nd module
0.3 * Final exam + 0.05 * Lecture Attendance + 0.05 * Lecture Attendance + 0.2 * Presentation + 0.2 * Presentation + 0.1 * Semanar Attendance + 0.1 * Semanar Attendance

Bibliography

Recommended Core Bibliography

Golo, J. (2015). International Business: Competing in the Global Marketplace. Economic Horizons / Ekonomski Horizonti, 17(1), 71–73. https://doi.org/10.5937/ekonhor1501073G

Recommended Additional Bibliography

Deresky, H. (2016). International Management: Managing Across Borders and Cultures, Text and Cases, Global Edition. [N.p.]: Pearson. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1419482

Authors

Krekhovets Ekaterina Vladimirovna
KARPOVA NATALIYA STANISLAVOVNA

Магистерская программа «Финансы»

World Economy and International Business in Transformation