HSE - Nizhny Novgorod offers a Master's programme 'Global Business' which is taught in English in collaboration with Johannes Kepler University (Austria) and University of Bergamo (Italy). Students from these educational institutions have got a chance to study one semester in Russia, and other semesters – at partner universities in Austria and Italy.
Luiz Moutinho, a leading expert in marketing, the founder of FutureCast Lab - the laboratory for marketing forecasting, and Professor of BioMarketing and Futures Research at Dublin City University Business School, delivered a lecture on ‘Digital and Mobile Marketing Trends’ for students of the master’s programmes in Marketing and Global Business.
On October 18th, 2016, the opening ceremony of the master’s programme ‘Global Business’ was held at HSE Nizhny Novgorod. Representatives from the three partner universities took part in the event.
Tatiana Skopina and Veronika Kaverko, Master’s students of the programme in Finance specializing in Audit and Consulting, have successfully defended their theses at the University of Tuscia – Viterbo, Italy. The students’ work was supervised by Fabrizio Rossi, Professor at the Department of Economics at University of Tuscia – Viterbo. Tatiana and Veronika studied the effective use of energy resources and the supply business process.
A contest for grants that will see the winner receive the opportunity to enroll in the international MA Global Business programme for free has come to a close. The contest committee has reviewed the results, and the winner has been announced as being Anastasia Shikina, 4th year BA Management student at HSE Nizhny Novgorod.
Anna Khasyanova, a 2014 graduate of the master’s programme in Finance (specialization in Financial Markets and Banking) passed the selection process and took part in the 20th International Conference ‘Financial Reporting and Business Communication’.
The Global Business programme interviews one of the accepted foreign students, Julien Keyser from France, to learn about his decision-making process and general thoughts on getting a Master’s degree in Russia.
The international modules of the master’s programme in Global Business have come to an end, and students have defended their projects, which they worked on for several months, at the University of Bergamo, Italy. Representatives of companies for whom the students prepared their projects as well as the representatives of three partner universities — Johannes Kepler University Linz (Austria), the University of Bergamo (Italy) and HSE (Russia) — all took part in the event.
1st-year students of the master's programme in Marketing conduct research for Arsenal (National Centre for Contemporary Arts Volga-Vyatka region branch) as part of the brand management course. The students work in small groups, and each group analyses and makes recommendations on brand development and interaction with the target audience. The presentation of preliminary results will take place in June.
Online webinar was held on May 19. Denis Fomenkov, the Academic Supervisor of the programme, and programme coordinator Elena Zinchak talked about the features of the programme and what the applicants can expect. Watch the broadcast below to find out more about the programme.